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Mimiloo

Mimiloo, LLC

Web and app studio

Your businessdeserves betterthan a template.

Mimiloo is a small studio that designs, builds, and maintains websites and custom software. Campaigns, podcasts, storefronts, and products. Built properly, shipped fast, and kept running after launch.

Start a projectSee the work
Web designCustom developmentWeb apps and SaaSShopifyAI features and automationContent and copyAnalytics and SEOHosting and maintenanceWeb designCustom developmentWeb apps and SaaSShopifyAI features and automationContent and copyAnalytics and SEOHosting and maintenance
01Selected work

Real sites, real businesses, shipped this year.

Campaigns with hard deadlines, media properties that publish themselves, a storefront whose catalog had to match the shelf, and software that had to exist before it could be designed.

02What I build

Three ways to work together. Pick the one that fits.

Every project is quoted individually, because a five page site for a law firm and a custom app with user accounts are not the same job. You get a written scope and a fixed price before anything starts.

Landing Page

01

Launches, campaigns, and single offers

One page built to do one thing. Fast to ship, fast to load, and written so a visitor knows what you do in five seconds.

  • One custom designed page
  • Copy shaped with you, not filled with lorem ipsum
  • Contact or signup form wired to your inbox
  • Mobile first, accessible, fast
  • Analytics and search setup

Timeline

1 to 2 weeks

Investment

Quoted per project

Website

02

Established businesses and media properties

A full marketing site with the pages you actually need. Built so you can update your own content without calling me every time.

  • Five to ten custom pages
  • Blog, episode, or news feed
  • Content you can edit yourself
  • Search, sitemap, and structured data
  • Domain, email, and analytics configured

Timeline

3 to 5 weeks

Investment

Quoted per project

Custom App

03

Products, tools, and internal software

When a website is not the product. Accounts, data, integrations, AI features, billing. Scoped properly and built to be maintained.

  • Discovery and technical scoping
  • Accounts, database, and integrations
  • AI features where they earn their place
  • Staging environment and real testing
  • Handover docs, or I keep running it

Timeline

Scoped per project

Investment

Quoted per project

03Care plans

A website is not a delivery. It is something that has to keep working.

Most small business sites rot because nobody owns them after launch. Every Mimiloo build comes with a monthly care plan that covers hosting, security, backups, and the changes you will inevitably want. You never have to find a developer again.

Essential

Keep the lights on. For sites that are done and just need to stay healthy.

Monthly, ask for current rates
  • Hosting, domain, and SSL managed
  • Security and dependency updates
  • Uptime monitoring and backups
  • Small text and image edits
  • Email support
Ask about Essential
Most chosen

Growth

For a site that keeps moving. New pages, new campaigns, seasonal changes.

Monthly, ask for current rates
  • Everything in Essential
  • Content updates each month
  • New sections and landing pages
  • Analytics review and recommendations
  • Priority turnaround
Ask about Growth

Partner

I act as your web and product team. For businesses shipping continuously.

Monthly, ask for current rates
  • Everything in Growth
  • Dedicated build hours each month
  • App and feature development
  • Integrations and automation
  • Direct line, quick decisions
Ask about Partner

Care plans are month to month. No contracts, no cancellation fees, and you own your site and domain either way.

04How it goes

No agency theater. Four steps and a launch date.

  1. 01

    We talk

    A short call about what your business does, who you are trying to reach, and what is not working now. No deck, no discovery invoice.

  2. 02

    You get a plan

    A written scope: what gets built, what it costs, and when it ships. You approve it before anything starts.

  3. 03

    I build in the open

    You get a live preview link from day one. You watch it come together and give feedback while it still costs nothing to change.

  4. 04

    We launch, then I keep it running

    Domain, email, analytics, the whole cutover. Then a care plan takes over so the site stays fast, current, and secure.

05About

Mimiloo is one person who has shipped more sites this year than most agencies staff.

I am Toni Lee, a technical product manager who spent years watching good businesses get handed bad websites. Bloated builders, themes nobody customized, agencies that disappeared after the invoice cleared. So I started building them myself.

I design and develop everything at Mimiloo. That means you talk to the person doing the work, decisions happen in one conversation instead of three, and nothing gets lost between a designer and a developer who have never met. It also means I build for the long run, not just for launch day.

What you get is a site that is genuinely fast, genuinely yours, and still working a year from now.

Studio
Mimiloo, LLC
Founder
Toni Lee
Based
Bay Area, California
Works with
Businesses, campaigns, media, nonprofits
Stack
Next.js, React, Tailwind, Vercel, Shopify
06Start a project

Tell me whatyou are building.

Send a couple of sentences about your business and what you need. You will hear back within a day, with an honest answer about whether I am the right fit and what it would take.

Good fits
Small businesses, campaigns, podcasts, storefronts, and founders who need a real product built.
Not a fit
Anyone looking for the cheapest possible template, or a site nobody plans to maintain.
Currently
Taking on new projects.
Prefer email
toni@mimiloo.com